Request for Proposal – Long Branch Trail

Submission Deadline: Friday, May 25

Long Branch Trail, a 1.7-mile bicycle and pedestrian greenway, extends from Martin Luther King Jr. Drive to Salem Creek Greenway in the Wake Forest Innovation Quarter. This area of the Innovation Quarter was once a commercial and historically African-American residential community that blossomed in thelate 1800’s following the establishment of the now-inactive railroad line that runs along Long Branch Trail. At the time this railway connected Winston-Salem to Roanoke, VA moving Winston-Salem products such as tobacco and other goods. This early railway stimulated the booming tobacco industry, which sprang up around a freight train depot immediately south of Long Branch and brought countless workers to Winston-Salem. Today, this former railway line has been reimagined as a paved urban bicycle and pedestrian trail with benches, dog stations, trash receptacles and LED lighting. The first artistic endeavor along Long Branch Trail is the “south wall” which is located between 3rd Street and Business 40. The trail in its entirety will open in the spring of 2018.

Call to Local Artists and Eligibility

The Wake Forest Innovation Quarter, with assistance from The Arts Council of Winston-Salem Forsyth County, is seeking proposals from artists and designers. The selection committee will consider professional artists living in North Carolina and strongly encourage Winston-Salem artists to consider responding to this request for proposals.


The Wake Forest Innovation Quarter will spend $5,000 for the entire project, inclusive of artist’s fees, materials, labor, and other expenses. No additional resources will be allocated to the maintenance of the work once complete, as such artists are encouraged to propose designs that do not require attention beyond the initial installation.

Description of Site:

The south wall is located between 3rd street and Salem Parkway to the right of Research Parkway and runs parallel to an active Norfolk Southern line. Landscaping along the wall has already been put into place and must be respected on site. Access to the site to the site is limited to biking and walking.

Wall heights vary form 2’ to 10’ height. The overall length is 385 LF+/-. A rough estimate of square footage is 3,100 SF +/-.

Link to images:

There are no limits/parameters around vision, style, color or choice of materials, but structural integrity and permanency of the final piece should be considered. We also ask that applicants consider the locations relationship to the Innovation Quarter and its mission to drive economic growth and build vibrant community. No additional resources will be allocated to the maintenance of the work, once complete, as such artists are encouraged to propose designs that do not require attend beyond initial installation.

Proposal Requirements:

  1. A colored image of the proposed work and five examples of past work. Only digital images will

    be accepted – please format as jpg or PDF and include descriptions noting medium and size of

    past work.

  2. Artist Resume. Include your artist resume, no longer than two pages.
  3. Project Proposal Description. Describe your interest in this project and your ideas for the

    proposed project. The statement should be no longer than 200 words.

  4. Itemized Budget – Detail costs associated with full execution of the proposed design. Costs may

    not exceed $5,000.

Applicants must submit their proposal by email to: Arts Council of Winston-Salem and Forsyth CountyCatherine Heitz New | Subject: Long Branch Trail Mural Wall Art Proposal


Proposals must be received on or before Tuesday, March 27th to be considered. If your proposal exceeds the size limitations of your email server, please use to send a link.

Selection Process:

The Wake Forest Innovation Quarter along with professionals from Winston-Salem’s local artscommunity will evaluate all qualifications and concepts received by the RFP deadline. Selection criteria, beyond artistic merit, will include professional qualifications, experience, and ability to work collaboratively in realization of the project. Finalists may be asked to present proposals to the selection panel in person for further consideration.

Proposed Schedule of Work:
Friday, May 25: Artist Submission Deadline
Friday, June 8: Artist selected
Monday, June 11: On-site installation of work can begin
-Please denote estimated completion date in proposal along with work schedule.

For more information or questions, contact Catherine Heitz New at